VMUG Insights from VMware Empower
As a
VMware Empower ambassador, I had the privilege of attending all three of this
year’s VMware Empower events. VMware invited
its robust partner network to Atlanta, Singapore, and Lisbon as a way for
partners to receive direct technical training and content. In turn, the
partners can then better serve VMware’s 500,000+ customers. Here are the two
most important takeaways I learned from these events:
Next-gen IT is ever evolving, meaning VMware
and their more than 5,000 partners are always learning and adapting to deliver
the best solutions to users. VMware provides technical support content not only
to end users, but also to partners. This is especially true on topics that
users are most interested in, such as hybrid cloud, network security, and
DevOps. This kind of content helps partners learn how to serve end users better
by knowing what questions to ask, and determining the best path forward for
their customers.
- For Users, Choosing a Partner Is just as Crucial as Choosing
Technology
Partners have an advantage over most vAdmins.
While users are on their single journey, partners are helping dozens or even
hundreds of end users on theirs. By working with several users at once,
partners learn and gain experience at an accelerated pace with more resources
than a standard IT department.
The VMware partner network is vast, so it is
vital for vAdmins to do their due diligence when selecting partners for their
business. Users should look for partners who can share the experience of many
engineers sets. To help users find the right partner, VMware has created a
system of certifications known as Master
Services Competencies (MSC), which partners may obtain to validate
their ability to deliver particular services. A partner with MSC certification
ensures a high level of service capability. Though this accreditation is
impressive, I would not eliminate other partners just because they have not
obtained their MSC.
Many times, end users find they need the
assistance of several partners. Choosing multiple partners allows you to adopt
a “best-in-breed” strategy. However, be careful, because it may lead to the
dreaded blame game if things go wrong.
The VMware ecosystem is like no other I have
experienced. The VMware partner network is vast, growing, and changing fast.
Competitors today become partners tomorrow, and the reverse is true as well. My
experience at the VMware Empower events reminded me that we are all on the
journey together, so choose and use your partner network wisely.
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